Job Title:Marketing Executive
Job Location: Nairobi
Salary Range: Ksh 60,000 to 80,000.
Job Purpose:
Facilitates the company specific implementation of marketing and public relations initiatives and programs and coordinate various marketing, advertising, social media projects that enhances sales of the company products
Main Objectives
Marketing responsibilities
Liaising with other external communications stakeholders ie media houses, PR organizations to create companies good image to the outside world. |
Preparing training materials, videos, posters, powerpoint presentations in relation to target areas. |
Planning and organizing for all marketing events – seminars, customer training. |
Participate in customer training |
Preparing market reports by collecting, analyzing and summarizing sales data and providing post seminar/ exhibitions feedback reports and reports to management for implementation and action. |
Tracking up competitors activities by following up on market changes and marketing mix used by competitors through the sales team |
Maintaining and updating the company website, Facebook page, twitter, Instagram by uploading approved content/graphics artworks and responding to customer’s questions and closing on sales. |
Maintaining marketing items inventory and ordering of marketing items from the suppliers. |
Developing marketing strategies/marketing storming plans for each region as per the new developed product. |
Planning and organizing promotional presentations. |
Assisting field sales team with day to day marketing tasks and coordinating marketing projects and activities, |
I.e. marketing strategies, marketing campaigns monitoring. |
Updating and keeping the company photo and video galleries for events. Seminars, trainings etc |
Creation of customers whatsapp groups and broadcasts list |
Sharing of e-shots (approved designs to customers on whatsapp groups and broadcast list |
Supports sales team with the point of sale materials – ie price list folders, posters etcDesigning and branding of all the company branches, customers shopsIn charge of the distribution channels in the main cities that has branches (Nairobi, Mombasa, and Nakuru) as part of mainstay market strategy. Qualifications.Bachelor’s degree in Business Administration; Marketing optionMinimum 3 years’ experience preferably in manufacturing industryStrong marketing skills. If you qualify send your CV to jobs@employd.co.ke with the subject line Marketing Executive.Only shortlisted candidates will be contacted. |